Find Out What is Really Inside Nike Shox

Ever wonder what is inside Nike Shox? Footwear investigation YouTube channel Rose Anvil recently put together a video to uncover the technology behind the footwear system. Prototyped in 1984 with proof of concept to develop optimal energy return, the system was incubated in the Nike labs until 1997. Ultimately the design comprised of four columns compressed by plates above and below was introduced in 2000.Despite successful sales, Shox really took off after Vince Carter's iconic "Dunk of Death" ...